Open For Enrollment

Starts in 6 days

Join Now

Would you like to enroll?

Enrollment for this course has closed. But you can enroll in a future offering (please select)

Enrollment has closed

Enrollment for this course is currently closed, but the next offering will be available shortly. Check back soon!

Go at your own pace
5 Sessions / 6 hours of work per session
Price
Free
Included w/ premium membership ($20/month)
Skill Level
Beginner
Video Transcripts
English, Spanish; Castilian, Russian, Chinese, Portuguese
Topics
Entrepreneurs, Sole Proprietorship, Small business structures, Entrepreneurial Approach
Open For Enrollment

Introducing Entrepreneurship for Musicians

Starts in 6 days

Would you like to enroll?

Enrollment for this course has closed. But you can enroll in a future offering (please select)

Enrollment has closed

Enrollment for this course is currently closed, but the next offering will be available shortly. Check back soon!

Go at your own pace
5 Sessions / 6 hours of work per session
Price
Free
Included w/ premium membership ($20/month)
Skill Level
Beginner
Video Transcripts
English, Spanish; Castilian, Russian, Chinese, Portuguese
Topics
Entrepreneurs, Sole Proprietorship, Small business structures, Entrepreneurial Approach
Course Description

This course will explore the distinct mindset and essential knowledge base vital to the establishment and success of any music-related entrepreneurial endeavor. It will highlight the notion that, whether they know it or not, musicians are natural entrepreneurs!

• Repurpose your skills as a musician to envision and develop a business.

• Leverage your fundamental “multipreneurial” nature as a musician.

• Create opportunities around your diverse musical skills.

• Conceive, form, launch, market, and manage a music-related business.

This course is composed of select modules from MMI 530 Entrepreneurship for Musicians, a popular course at the Frost School of Music also offered through Frost Online. It offers a unique opportunity to experience the convenience and rewards of online learning.

schedule

This course is in adaptive mode and is open for enrollment. Learn more about adaptive courses here.

Session 1: The Entrepreneurial Musician (December 25, 2018)
This session is all about the entrepreneurial mindset and how it relates to musicians. I'll also introduce you to a pair of tools that may help you clarify your goals and asses your risk tolerance.
5 lessons
1. Entrepreneurship and Musicians
2. Goals and Objectives
3. Setting Goals (Premium Exclusive)
4. The Business of You
5. Personal Inventory and Risk (Premium Exclusive)
Session 2: Business Planning for Musicians (January 1, 2019)
In this session we'll focus on the planning stage of your business. I'll introduce you to the Business Model Canvas as well as the most commonly used business structures.
5 lessons
1. An Honest Look Around
2. Plan Enough, Not Too Much
3. The Business Model Canvas (Premium Exclusive)
4. Understanding Business Structures Pt. 1
5. Understanding Business Structures Pt.2 (Premium Exclusive)
Session 3: Finances and Musicians (January 8, 2019)
In this session we'll concentrate on managing your business finances. We'll explore the basics of accounting, taxes, and financial matters important to musicians.
9 lessons
1. Intro to Financial Management for Musicians
2. Budgeting
3. Accounting Basics for Musicians (Premium Exclusive)
4. Accounts
5. The Accounting Equation
6. The Double-Entry System
7. Financial Statements
8. Musicians and Taxes (Premium Exclusive)
9. Tax-Related Matters for Musicians
Session 4: Branding and Marketing (January 15, 2019)
This session will explore branding and marketing for musicians. We'll outline the marketing process and review the "mix" of a successful marketing program.
4 lessons
1. Branding "You"
2. What is Marketing?
3. Lean Marketing
4. Tools for Marketing (Premium Exclusive)
Session 5: Wrap Up - How to Start (January 22, 2019)
What are your next steps? In this final session we'll discuss the importance of testing your business in the real world as soon as possible.
2 lessons
1. The 6Ps of Opportunity for Musicians
2. How to Start (Premium Exclusive)
Reviews
Show off your Certificate of Accomplishment

Verify Your Achievements
Whenever you complete a course as a premium member, you can earn a verified Certificate of Accomplishment. These certificates are proof that you completed an online course on our platform.

Easily Shareable
Using its unique link, you can share your certificate with everyone from future employers and schools, to friends, family, and colleagues. It's the perfect tool to help you land that new job or promotion, apply to college, or simply share your achievements with the world.

Learning Outcomes

Below you will find an overview of the Learning Outcomes you will achieve as you complete this course.

Instructors & Guests
What You Need to Take This Course

There are no required materials for this course.

Additional Information

Please note: Taking part in a Kadenze course as a Premium Member, does not affirm that the student has been enrolled or accepted for enrollment by Frost School of Music and/or the University of Miami. 

Peer Assessment Code of Conduct: Part of what makes Kadenze a great place to learn is our community of students. While you are completing your Peer Assessments, we ask that you help us maintain the quality of our community. Please:

  • Be Polite. Show your fellow students courtesy. No one wants to feel attacked - ever. For this reason, insults, condescension, or abuse will not be tolerated.
  • Show Respect. Kadenze is a global community. Our students are from many different cultures and backgrounds. Please be patient, kind, and open-minded when discussing topics such as race, religion, gender, sexual orientation, or other potentially controversial subjects.
  • Post Appropriate Content. We believe that expression is a human right and we would never censor our students. With that in mind, please be sensitive of what you post in a Peer Assessment. Only post content where and when it is appropriate to do so.

Please understand that posts which violate this Code of Conduct harm our community and may be deleted or made invisible to other students by course moderators. Students who repeatedly break these rules may be removed from the course and/or may lose access to Kadenze.

Students with Disabilities: Students who have documented disabilities and who want to request accommodations should refer to the student help article via the Kadenze support center.  Kadenze is committed to making sure that our site is accessible to everyone. Configure your accessibility settings in your Kadenze Account Settings.