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Go at your own pace
7 Sessions / 6 hours of work per session
Price
Free
Included w/ premium membership ($20/month)
Skill Level
Beginner
Video Transcripts
English, Spanish; Castilian, Russian, Chinese, Portuguese
Topics
Cubism, Futurism, Dada, Typography, Publishing
Open For Enrollment

Graphic Design History: An Introduction

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Go at your own pace
7 Sessions / 6 hours of work per session
Price
Free
Included w/ premium membership ($20/month)
Skill Level
Beginner
Video Transcripts
English, Spanish; Castilian, Russian, Chinese, Portuguese
Topics
Cubism, Futurism, Dada, Typography, Publishing
Course Description

Where did graphic design come from, and where will it go next? This fast-paced introduction to graphic design history will change your understanding of everything from fonts and letterforms to posters and brands. Discover how printers revolutionized society when they created open access to information. Explore the visual systems that inform graphic design practice—from handwritten alphabets to online publications. Learn how avant-garde artists, architects, poets, and painters shook the world by reinventing mass media. Pursue the dream of a unified civilization held together by neutral typefaces, international pictograms, and global brands—and see how subcultures rebelled against cultural uniformity by forging their own visual identities. Thinking about history will open your eyes to new ideas and diverse practices. The course is taught by Brockett Horne and Ellen Lupton, renowned authors and leading faculty at Maryland Institute College of Art (MICA). In a series of dynamic conversations, they will introduce you to fascinating people and processes that changed the way we communicate. Test your knowledge with short quizzes, and stretch your own design practice by responding to inspiring creative prompts.

schedule

This course is in adaptive mode and is open for enrollment. Learn more about adaptive courses here.

Session 1: Origins of Text and Graphic Design (January 25, 2019)
In this session we'll go over the interconnected history of text (from books to posters) and graphic design With concepts like pictographs, ideographs, phonetic symbols, we’ll see how text plays a significant role in graphic design.
3 lessons
1. Introduction
2. The Invention of Writing
3. The Typographic Revolution (Premium Exclusive)
Session 2: Liberated Styles of the Late 1800s (February 1, 2019)
This session discusses how designers advocated for reform in design and production methods through newfound modes of expression like handcrafted work, Art Nouveau, Jugendstil, to the object posters of Lucian Bernhard.
5 lessons
1. Introduction
2. Arts and Crafts
3. Art Nouveau
4. Jugendstil
5. Object Posters (Premium Exclusive)
Session 3: Avant-Garde: New Representations in Objects and Space (February 8, 2019)
In this session we’ll see how graphic designers dissected and utilized techniques from the art movements of Cubism, Futurism and Dada and transform them into cohesive posters and advertisements.
4 lessons
1. Introduction
2. Cubism
3. Futurism (Premium Exclusive)
4. Dada
Session 4: Mechanical Abstractions and Photomontage (February 15, 2019)
This session discusses the rise of constructivism and how it challenged viewers to interpret more abstract forms in design. Conversely, the figurative images of photomontage also influenced designs to be expressed more precisely.
3 lessons
1. Introduction
2. Constructivism
3. Photomontage (Premium Exclusive)
Session 5: Practicality in Typography (February 22, 2019)
This session explores how typefaces adopted geometric forms based on the previous modernist art movements we've mentioned so far.
3 lessons
1. Introduction
2. Dutch Modernism
3. Bauhaus (Premium Exclusive)
Session 6: International Styles (March 1, 2019)
In this session, we’ll discover how designs were able to communicate across a world languages through universal forms and express more post-modern values.
4 lessons
1. Introduction
2. Swiss Modernism
3. Global Identities
4. Post Modernism (Premium Exclusive)
Session 7: Cultural Revolutions (March 8, 2019)
This session will discuss the role of design in several Civil Rights movements like women’s right to vote, marriage equality, equality for African Americans, and the Americans with Disabilities Act.
2 lessons
1. Introduction
2. Designing Civil Rights (Premium Exclusive)
Reviews
Learning Outcomes

Below you will find an overview of the Learning Outcomes you will achieve as you complete this course.

Instructors & Guests
What You Need to Take This Course
  • Image creation software, or ability to hand draw and scan or photograph
  • Ability to upload .jpg, .jpeg or .png for assignments.
Additional Information

Please note: Taking part in a Kadenze course as a Premium Member, does not affirm that the student has been enrolled or accepted for enrollment by Maryland Institute College of Art.

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