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Go at your own pace
5 Sessions / 6 hours of work per session
Price
Premium membership $20/month (Preview session 1 free)
Included w/ premium membership ($20/month)
Skill Level
Beginner
Video Transcripts
English, Spanish; Castilian, Russian, Chinese, Portuguese
Topics
Entrepreneurs, Sole Proprietorship, Small business structures, Entrepreneurial Approach

Not available for purchase in India

Open for Enrollment

Introducing Entrepreneurship for Musicians

Open for Enrollment
You can also start immediately after joining!

Would you like to enroll?

Enrollment for this course has closed. But you can enroll in a future offering (please select)

Enrollment has closed

Go at your own pace
5 Sessions / 6 hours of work per session
Price
Premium membership $20/month (Preview session 1 free)
Included w/ premium membership ($20/month)
Skill Level
Beginner
Video Transcripts
English, Spanish; Castilian, Russian, Chinese, Portuguese
Topics
Entrepreneurs, Sole Proprietorship, Small business structures, Entrepreneurial Approach

Not available for purchase in India

Course Description

This course will explore the distinct mindset and essential knowledge base vital to the establishment and success of any music-related entrepreneurial endeavor. It will highlight the notion that, whether they know it or not, musicians are natural entrepreneurs!

• Repurpose your skills as a musician to envision and develop a business.

• Leverage your fundamental “multipreneurial” nature as a musician.

• Create opportunities around your diverse musical skills.

• Conceive, form, launch, market, and manage a music-related business.

This course is composed of select modules from MMI 530 Entrepreneurship for Musicians, a popular course at the Frost School of Music also offered through Frost Online. It offers a unique opportunity to experience the convenience and rewards of online learning.

Reviews
schedule

This course is in adaptive mode and is open for enrollment. Learn more about adaptive courses here.

Session 1: The Entrepreneurial Musician (April 2, 2024)
This session is all about the entrepreneurial mindset and how it relates to musicians. I'll also introduce you to a pair of tools that may help you clarify your goals and asses your risk tolerance.
5 lessons
1. Entrepreneurship and Musicians
2. Goals and Objectives
3. Setting Goals
4. The Business of You
5. Personal Inventory and Risk (Premium Exclusive)
Session 2: Business Planning for Musicians (April 9, 2024)
In this session we'll focus on the planning stage of your business. I'll introduce you to the Business Model Canvas as well as the most commonly used business structures.
5 lessons
1. An Honest Look Around (Premium Exclusive)
2. Plan Enough, Not Too Much (Premium Exclusive)
3. The Business Model Canvas (Premium Exclusive)
4. Understanding Business Structures Pt. 1 (Premium Exclusive)
5. Understanding Business Structures Pt.2 (Premium Exclusive)
Session 3: Finances and Musicians (April 16, 2024)
In this session we'll concentrate on managing your business finances. We'll explore the basics of accounting, taxes, and financial matters important to musicians.
9 lessons
1. Intro to Financial Management for Musicians (Premium Exclusive)
2. Budgeting (Premium Exclusive)
3. Accounting Basics for Musicians (Premium Exclusive)
4. Accounts (Premium Exclusive)
5. The Accounting Equation (Premium Exclusive)
6. The Double-Entry System (Premium Exclusive)
7. Financial Statements (Premium Exclusive)
8. Musicians and Taxes (Premium Exclusive)
9. Tax-Related Matters for Musicians (Premium Exclusive)
Session 4: Branding and Marketing (April 23, 2024)
This session will explore branding and marketing for musicians. We'll outline the marketing process and review the "mix" of a successful marketing program.
4 lessons
1. Branding "You" (Premium Exclusive)
2. What is Marketing? (Premium Exclusive)
3. Lean Marketing (Premium Exclusive)
4. Tools for Marketing (Premium Exclusive)
Session 5: Wrap Up - How to Start (April 30, 2024)
What are your next steps? In this final session we'll discuss the importance of testing your business in the real world as soon as possible.
2 lessons
1. The 6Ps of Opportunity for Musicians (Premium Exclusive)
2. How to Start (Premium Exclusive)
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Learning Outcomes

Below you will find an overview of the Learning Outcomes you will achieve as you complete this course.

Instructors And Guests
What You Need to Take This Course

There are no required materials for this course.

Additional Information

Please note: Taking part in a Kadenze course as a Premium Member, does not affirm that the student has been enrolled or accepted for enrollment by Frost School of Music and/or the University of Miami. 

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